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Parker & Co. brand refresh

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We’ve been working with boutique eyewear retailer Parker & Co, redefining their proposition to their customers. Recognising their unique styling skills resulted in the introduction of a new styling service for their customers, providing true individual styling experiences. A new positioning line supports this refocus. From there, a full redevelopment of their visual language and a refresh of their website followed. See some of the work on the brand refresh and website.

 

  • Category
  • Soapbox
Tags Brand, Copy, Identity, Print

January 24, 2018

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