Tasked with driving foot traffic to Sylvia Park’s new Level 1 stores, we’ve been creating a signage series designed to capture the attention of shoppers and tempting them from ground level, up to discover a wealth of new retailers.

This incorporated eye-catching way-finding signage at ground level and dramatic and impactful hanging banners to deliver our core messaging.

In the first 8 weeks the signage has driven an impressive foot traffic increase to prove engaging messaging and impactful design connects with customers.

You can see more of our work at Sylvia Park and Kiwi Property here.